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Heal your Skin with Seaweed!
Submitted by The Seaweed Bath Co., LLC

Many of us eat seaweed, but have you ever tried bathing in seaweed? Seaweed is a relatively new skincare ingredient in North America, but for centuries Northern European and Asian cultures have used seaweed from nutrient-rich ocean waters to alleviate dry, irritated skin, reduce inflammation, and detoxify the body. Bathing in seaweed provides a unique and therapeutic spa experience that has become particularly popular in Ireland, where seaweed spas dot the coastline and attract visitors from all over the world. These same seaweed spa treatments are now gaining popularity in the United States.

Brown bladderwrack seaweed from the Atlantic Ocean is loaded with powerful minerals and vitamins that can benefit your body and your skin. Because this particular type of seaweed floats on top of the cold Atlantic waters, it soaks up important nutrients from both the ocean and the sun, which can then be absorbed by the skin.

Your skin is your body's largest organ. Bathing in seaweed allows you to easily absorb a large amount of valuable nutrients, amino acids, and vitamins that nourish your skin. Seaweed's amino acids can help to hydrate dry skin and alleviate inflammation and irritation. Seaweed also has antioxidant and antibacterial properties that can help improve skin conditions. The iodine found naturally in seaweed stimulates the thyroid, which helps to draw out chemicals and heavy metals. Bladderwrack seaweed also contains fucoidan, a potent natural anti-inflammatory, which also helps reduce redness on the skin's surface. Fucoidan fights aging by helping to maintain collagen levels and promote elasticity in the skin. The nutrients in seaweed help increase pH alkaline levels in the bloodstream, in turn reducing acidity levels in the body and the skin. Seaweed is also an excellent natural source of omega-3 fatty acids that promote healthy skin.

The Seaweed Bath Co., a new company based in Austin, Texas, incorporates bladderwrack seaweed from the nutrient-rich waters of the North Atlantic Ocean into its line of high-quality, all-natural skincare products. The Seaweed Bath Co.'s innovative product line came out of founder Adam Grossman's personal need to find effective, all-natural products to treat his dry, irritated skin. Adam is a long-time psoriasis sufferer who, for years, struggled daily to find ways to improve the condition of his skin. After trying countless treatments and meeting with numerous doctors and specialists, he watched as his skin condition worsened. After deciding against biologic shots, Adam began looking into natural alternatives to fight his psoriasis symptoms. Through his research, Adam discovered the benefits of brown seaweed. After using seaweed-based formulas for only a short period of time, Adam's psoriasis improved, his flaking and scaling diminished, and the redness of his skin faded. Encouraged by the positive effects of the seaweed on his own skin and his overall well-being, Adam and his wife Allison started The Seaweed Bath Co. Today, The Seaweed Bath Co. line includes Ocean-Fresh Whole Seaweed Baths, Wildly Natural Seaweed™ Powder Baths, body washes, body butters, body creams, and shampoos.

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